IAM4U UP Matte Wax 50gm

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WHAT IT IS

Innovative shaping wax with a matte, dry effect.

RESULTS

Defines and shapes hair naturally with an extra-shaping and invisible effect. Unlike traditional gel, it does not harden or stick the hair and helps prevent fine hair from becoming static. It offers long-lasting hold resistant to humidity, ideal for natural and trendy structured looks. Contains actives that ensure effective protection against oxidative stress damage. Leaves no residue. Suitable for all hair types.

SPECIAL INGREDIENTS

Quercus Petraea Fruit Extract: A plant-based complex rich in phenols with proven antioxidant activity for hair follicles and skin.

White Clay: A natural mineral rich in silica, known and appreciated for its purifying, mattifying, and softening properties. Clay also contributes to remineralizing and detoxifying hair.

Bentonite: A naturally occurring clay from volcanic areas with high absorption capacity, capable of transforming water and moisture into a viscous gel. It is used in cosmetics as a gelling and stabilizing agent.

HOW TO USE

Warm the wax between your hands and apply to dry hair, defining individual strands.

50 g

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